Here at Testimonial Monkey we are always striving to improve our service. We believe that as awesome as our product is there is always room for improvement. We’ve been listening to our customers and you’ve been telling us that the request emails are being flagged up as spam messages which is damaging the chances of your customers seeing the emails.
We’ve been doing some research and we’ve learned that this is a common problem for anyone sending out emails. It appears to be an industry in it’s own right and we’re well aware that we’re not experts at sending emails. PostmarkApp have caught our attention and are specialists at ensuring emails are delivered into inboxes rather than spam folders. We’ve teamed up with PostmarkApp to improve the delivery rates of our request emails!
There’s no need to change anything or opt in, as a test 65% of the request emails are being sent using PostmarkApp and we’ll monitor the response rates to see what improvement this has!
We’re always looking to improve our response rates, we’ve set ourselves the first target of 40% response rates for Testimonial requests! Ambitious but we think achievable.
